Friday, 14 July 2006

Back to A1 Vox on Old Compton Street this morning for an amendment to the Lemsip ad. I say this is for a campaign of Lemsip TV commercials, that's not strictly true; this is for an 'anamatic'. This is basically a cheap "test" version of an ad for the clients (the lovely Lemsip people) where all the visuals are crudely animated (when I say crudely animated I don't mean the man with a cold has his knob hanging out of his pyjamas or anything; I mean just basic computer graphics instead of actors etc). So I am the voice over for the commercial that tells you how marvellous Lemsip is (and indeed it is) and how you should buy some immediately (which you should). Anyway, since I did the one last week the lines had been changed by those clever advertising peeps so that meant wheeling in the actor again (me). So after a gruelling 20mins of talking into a microphone (and another studio fee of course) it was a short walk down Dean Street to Soho Square and a 2 hour script meeting at Tiger Aspect. After that I walked onto Oxford Street and caught a number 55 bus (yes, I do sometimes leave my car at home) to Clerkenwell Road to 'International Magic' to buy the new biography of Dai Vernon. Then the overground train from Old Street back home and collapse in a heap due to having the one day that almost resembled real work since my paper round for Turnbull's of Hessle Square in 1983.